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AI Brand Kit

Configura tu logo, colores, fuentes y reglas de marca una sola vez, y la función Kit de Marca con IA de OpenArt las aplica a cada imagen y vídeo que generes en ese proyecto. Olvídate de volver a subir tus recursos o reescribir tu guía de estilo en cada prompt.

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Key Benefits

Set Up Once

Guarda tu logo, paleta de color, tipografía y normas de uso una sola vez. Dejas de pegar códigos hex y notas de estilo en cada prompt, porque el kit los guarda por ti.

Aplicar en todo

Your brand carries into every image and video in the project automatically. The kit applies across image and video AI models, so you do not rebuild it each time.

Coherencia a gran escala

Genera cientos de recursos que se reconocen inequívocamente como tuyos, desde la gradación de color hasta la tipografía. Un catálogo de productos que va cambiando sigue viéndose como una sola marca.

Key Features of AI Brand Kit

Guarda toda tu marca de una vez

A brand kit in OpenArt holds six things: your logo, color palette, typography, brand assets, style references, and brand rules. Brand assets are specific items like product shots, packaging, or a mascot, while style references capture the overall look and feel you want carried through. Brand rules are your plain list of what to always do and what to never do.

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Consistently Locks Into Every Generation

Tu paleta de colores, tipografía y normas de marca viven en la capa de texto, así que se aplican a cada generación. Un modelo con solo dos huecos de referencia sigue recibiendo tus códigos hex exactos, tus fuentes y tu lista completa de "nunca hagas esto". Estas tres cosas incluso se trasladan a los modelos solo de texto, donde las referencias de imagen no tienen cabida.

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Prioritize the References That Matter Most

Prioriza las referencias que más importan

Tu logo, tus recursos de marca y tus referencias de estilo comparten los espacios de imagen de referencia que admita el modelo que elijas. Cuando escasean, defines un foco de referencia (estilo general, producto, mascota, logo o paleta de colores) y Brand Kit lo protege primero, luego te avisa de qué descartó en lugar de cambiar algo en silencio. También puedes añadir un recurso puntual de campaña al generar, y comparte el mismo presupuesto de referencia sin sobrescribir tu marca guardada.

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Grow Your Kits as You Generate

Grow Your Kits as You Generate

Save a generation you like straight back into the kit as a new brand asset or style reference. Each kit gets stronger with use rather than staying frozen at whatever you uploaded on day one. Kits stay isolated to their own project by default, so you can run separate clients or campaigns without mixing them up.

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How to Use OpenArt's AI Brand Kit

Set up your brand once and generate on-brand content in three steps.

Create Your Brand Kit
Step 01

Create Your Brand Kit

En la barra lateral, dentro de Recursos, abre Brand Kit y haz clic en Añadir nuevo. Ponle al kit el nombre del cliente o la campaña a la que pertenece, ya que cada kit permanece aislado en su propio proyecto de forma predeterminada.

Fill In the Specifics
Step 02

Añade los detalles

Añade tu logo, paleta de colores (con los códigos hex exactos), tipografía, recursos de marca, referencias de estilo y reglas de marca. Luego dile a Brand Kit qué debe proteger primero, para que el recurso que más te importa sobreviva cuando se agoten los espacios de referencia de un modelo.

Generate On-Brand Visuals
Step 03

Genera imágenes fieles a tu marca

Switch into Create Image or Text to Video, and every generation in that project pulls from the kit automatically. Add a one-off campaign asset any time without touching what you already saved.

Use the AI Brand Kit for Any Branded Content

Creative Ad Agencies

Creative Ad Agencies

Agencies running five, ten, or twenty client accounts can give each client its own kit, isolated by project, so nothing bleeds across accounts. Each client keeps its own logo, tone, and "never do this" list in one workspace. Pair Brand Kit with the Generador de vídeo con IA to turn out on-brand ad creative for every account.

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In-House Marketing Teams

For teams where brand consistency is someone's actual job, Brand Kit moves the brand definition out of individual prompts and into a layer the model checks every time. Colors stop drifting between generations, and typography stays fixed across a full campaign. Everyone on the team generates from the same saved identity.

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Freelancers and Content Creators

Freelancers and Content Creators

Freelancers producing branded content for several clients can save each client's identity once and reuse it, instead of rebuilding a style guide from scratch every project. Keep a mascot or spokesperson consistent alongside your brand by combining Brand Kit with OpenArt Characters. Switching between clients takes one click, not a fresh setup.

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E-Commerce and DTC Brands

E-Commerce and DTC Brands

Online brands whose catalog changes every week can keep one fixed identity across seasonal drops and new SKUs. Product photography stays in the same palette and style even as the products themselves change. Everything is possible when you use Brand Kit in our Generador de imágenes con IA.

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Frequently Asked Preguntas

Un kit de marca es un conjunto guardado de tu identidad visual —logotipo, colores, tipografías, tono y reglas de uso— que una herramienta aplica automáticamente en lugar de obligarte a introducirlo cada vez. En OpenArt, un kit de marca incluye seis campos: logotipo, paleta de colores, tipografía, recursos de marca, referencias de estilo y reglas de marca, todos vinculados a un proyecto y aplicados cada vez que generas.
Brand assets are specific things such as your product shots, packaging, or mascot. Style references are about overall look and feel, the visual mood you want carried through even when the exact subject changes. Both share the model's image reference slots, while your color palette, typography, and brand rules do not, because those live in the text layer.
Yes. Kits are project-scoped by default, so each client or campaign stays isolated and nothing bleeds across accounts. You can also share a kit across your workspace when several projects need the same identity.
Both. Brand Kit currently applies inside Create Image and Text to Video, so the same saved identity drives your still images and your motion content.
Most AI tools work at the prompt level, so the same prompt can produce a slightly different shade of your brand color or a different reading of a rule like "friendly icons" every time. Brand Kit closes that gap by holding your definition in a layer the model checks on every generation.
Open Brand Kit in the sidebar under Assets, click Add New, and name the kit. Then fill in your logo, color palette, typography, brand assets, style references, and brand rules, and set a reference focus so the AI Brand Kit knows what to protect first when reference slots run low.
Your brand prompt, colors, and rules apply across all supported models through the text layer. Image references such as your logo and product shots depend on how many reference slots the selected model supports, and Brand Kit tells you what it prioritized when slots run out.
Yes. Upload it at generation time, and it shares the same reference budget as your saved kit assets instead of replacing them. Your fixed identity keeps working alongside a catalog that rotates.
Muchos generadores de kits de marca con IA crean una identidad desde cero, produciendo un logo y una paleta a partir de un prompt. La función Kit de Marca con IA de OpenArt toma la identidad que ya tienes y la aplica a cada imagen y vídeo que generas, para que tu marca se mantenga coherente a gran escala.
Content you create with Brand Kit on OpenArt can be used in commercial projects such as ads, product pages, and social campaigns. Review the current OpenArt terms for the details that apply to your plan.

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