ChatGPT
Perplexity
Claude
Gemini
O novo ranking nivela o jogo para criadores, cineastas, animadores e outros criativos de todos os níveis na hora de escolher os modelos de vídeo e imagem de IA mais adequados para elevar seu trabalho
- OpenArt Arena será o primeiro ranking baseado nas avaliações de especialistas dos maiores criativos de diversos setores, incluindo cinema/TV, publicidade e criadores de conteúdo, por meio de avaliações às cegas estruturadas em torno dos critérios criativos que mais importam
San Francisco, CA – 15 de setembro de 2026 – OpenArt AI, the all-in-one AI creative platform and AI video generator that is changing the way visual stories are told for over 8 million monthly active users, today announced OpenArt Arena, a new AI image and video model leaderboard and benchmark built for and by the creative communities that are increasingly using AI to supercharge their work. The goal of OpenArt Arena is to become a brain trust for the creative community and make the use of AI more accessible and less daunting for all creatives, from AI neophyte to expert. While existing benchmarks generally aren’t organized around creative workflows, OpenArt Arena is designed to better serve the needs of creatives such as filmmakers, advertisers, creators, and storytellers of all kinds as the first leaderboard based on expert-led, task-specific evaluation. OpenArt Arena is available at openart.ai/arena.
“OpenArt sees firsthand how creators seek trusted resources for determining which AI models are best suited for specific creative tasks,” said Coco Mao, CEO and Co-founder of OpenArt. “As the pace of innovation accelerates, creators should not have to rely solely on technical benchmarks to make decisions about the tools that shape their work. OpenArt Arena is designed to fill that gap, bringing the perspectives of experienced practitioners and the creative community together to help people make more informed decisions about the AI tools they use every day.”
To develop the leaderboard, OpenArt is bringing together a “Creative Expert Council” of industry leaders, experienced practitioners, educators, and creative AI specialists, alongside a broader group of “tastemakers,” who are among the top users and creators on the OpenArt platform. Notable names include Emmy-winning animation director and creator William Lau; creative technologist Willonius “King Willonius” Hatcher; marketing leader David Shing “Shingy”; co-founders of The Monster Library Mark Monroe and Kevin Van Witt; founders of the creative community Machine Cinema Minh Do and Fred Grinstein; Global SVP, Group Executive Producer - AI, Edelman and lecturer at UCLA School of Theater, Film & Television Gabe Michael; and more.
The leaderboard will have category-specific rankings for industries such as advertising and marketing, filmmaking, graphic design, animation, and more. Rather than assigning one broad technical score to each model, the experts, spanning these categories, will take part in blind, side-by-side evaluations of unlabeled model outputs, selecting the result that best fulfills a specific creative brief and the criteria most relevant to that use case and category. Participants will evaluate models through the criteria creative professionals care about most, including aesthetics, prompt adherence, realism, motion quality, and more. By focusing on direct comparisons instead of asking judges to assign subjective scores in isolation, OpenArt Arena is designed to reflect how creative professionals actually assess work in real-world settings.
OpenArt developed the evaluation framework in close consultation with industry practitioners to ensure each benchmark reflects the standards and priorities of its various creative disciplines. OpenArt aims to update the OpenArt Arena regularly as models frequently evolve and new solutions enter the mix. Rankings are calculated from aggregated blind, pairwise evaluations using a Bradley–Terry statistical model.[OpenArt to confirm any more methodology details we can include and confirm how often the leaderboard will be updated].
O lançamento do OpenArt Arena acontece em meio a um forte momento da empresa, incluindo o lançamento em junho do Director, a nova ferramenta de storytelling visual da empresa que introduz o “vibe directing”, permitindo que usuários de todos os níveis criem vídeos cinematográficos apenas conversando. Neste verão, a OpenArt também foi anunciada como parte do programa Disney Accelerator 2026.
Para mais informações sobre a OpenArt, o OpenArt Arena e sua oferta Director, acesse openart.ai.
Sobre a OpenArt
A OpenArt é uma plataforma criativa de IA usada por milhões de criadores para dar vida às suas histórias visuais. Fundada por ex-engenheiros do Google e sediada em San Francisco, a OpenArt multiplicou sua receita por 7 em 2025 e o ARR ultrapassou US$ 100 milhões. Em junho de 2026, a OpenArt lançou a revolucionária Director, uma revolucionária nova ferramenta agêntica que permite a qualquer pessoa criar um vídeo completo, com qualidade cinematográfica, apenas conversando. O lançamento inaugura uma nova era criativa que a empresa está chamando de “Vibe Directing” – assim como o “vibe coding” mudou a forma como criamos software, o “Vibe Directing” promete fazer o mesmo pela criação de vídeos.